Apparently Davido had to battle with issues
following his deal with the Sony Music. In January 2017, the DMW’s boss
announced how he managed to rework his deal’s terms with the giant music
producer cum marketer, explaining under the new terms, he would be
allowed to sing the way he wanted.
And now, the Omo baba Olowo has taken to Instagram to explain how he
had to fight to make the kind of music he was comfortable with. He also
revealed his new song “If” is now the biggest in Africa.
In the video, American musician Omarion is seen dancing to his latest
song If and in the caption, Davido reveals that in 2016, ‘they’ wanted
him to change his sound, saying staying true to his culture wouldn’t
work for him outside Africa. In this case, ‘they’ might mean his record
label Sony Music.
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